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LANCASTER SEO COMPANY
We’re an experienced, innovative SEO team that’s breaking the traditional boundaries that large agencies have built.
SEO has become quite sophisticated over the past several years. As a top Lancaster SEO expert, I understand search algorithms and their quickly adapting artificial intelligence. Our SEO processes have withstood the test of time (and many core algorithm updates). We have the experience and industry insight to keep your SEO strategy ahead of the curve.Request a quote Learn more about us
Absolutely No Contracts
We hate contracts as much as the next guy, as they provide a sense of uncertainty, so we threw them out completely.
Passion For Analytics
Leveraging data, and we focus on data-driven decisions to evolve your SEO campaign strategy and deliver results.
We review your rankings and analytics almost daily, and your data is available 24 hours a day, 365 days per year.
We have nothing to hide. You’ll know exactly what you’re getting and what we’re doing to evolve your SEO campaign.
Set Monthly Fees
No hidden fee’s, no surprises, and no up-charges. Premium SEO services, without large-agency pricing models.
15+ Years of Experience
I (Jason Shaffer) have been developing and implementing strategic SEO campaigns since the beginning of 2004.
GROW YOUR FOOTPRINT IN SEARCH
What are the benefits of our SEO services?
What sets my team and I apart from our competition is over 15+ years of genuine experience building and executing search engine optimization strategies that drive results without misleading our clients. We’re here to provide you the best Lancaster SEO services we can at a fair, reasonable monthly price structure with complete transparency and no hidden fees. My team and I operate without contracts, because we feel long-term contracts just develop a sense of over-commitment or uncertainty. Since we’re not a large agency, you’re not going to get outrageous pricing models, random account managers, or people with minimal experience. You’re going to get real time communication that’s only an email, text message, or phone call away.
An essential benefit to working with our SEO company is that we already have an understanding of how to identify, analyze, and set realistic goals to out-rank your competition in Lancaster, PA or anywhere else in the country. Our custom-tailored SEO strategy will achieve higher search rankings which results in;
- increased traffic to your website,
- increased search rankings for your products and services,
- increased brand awareness and visibility online,
- increased value perception over your competition,
- improved website speed, load performance, and usability,
- increased number of sales and leads: retail, phone, email, eCommerce
What’s included with our SEO services?
It’s important to understand there is no cookie-cutter strategy when it comes to Lancaster SEO. Every business is unique in its content, localization, products, and services. As search engines continue to make SEO more sophisticated through algorithm changes, and the implementation of RankBrain (artificial intelligence) and BERT (natural language processing), the need for high-quality content and a robust back-link profile becomes more important. With this in mind, to deliver your business the best results in organic search rankings, Google Maps, and Bing Maps, our SEO strategies are designed to address the critical elements of search engine optimization which include:
- Develop a keyword strategy to target keywords that will drive traffic/leads
- Optimize on-site architecture: meta, tags, headings, alt tags, internal linking
- Optimize technical architecture: schema, redirects, performance, speed
- Optimize content/landing pages for target keywords
- Optimize Google/Bing maps and profiles
- Develop backlinks from local and authoritative websites
- Business citation management: name, address, phone number, business details
- Monitor and track keyword ranking improvements
- Optimize call-to-actions based on analytics, behavior flow, and user experience
- Competitor analysis and monitoring
What’s involved with Lancaster SEO?
We know your website is not properly optimized for maximum search visibility. You probably receive a minimal amount of organic traffic related to non-branded keywords for types of products and services you offer. The lack of organic ranking results in minimal website conversion. Not being seen by potential customers in organic search results is incredibly frustrating. Worse is knowing these potential customers are finding your competitors instead. Having a well-designed site won’t get you far if the right people can’t find it.
The primary focus of Lancaster SEO is to increase the rankings of a website in a target geographic location in both the search results and map listings. Local SEO is an essential tool that must be included in your marketing strategy because most successful businesses in Lancaster, PA credit both referrals and Local SEO as their primary source of clients and customers. With a successful SEO strategy, your business will appear at the top of local and location-specific searches. If you’re looking to expand outside of a target geographic location, our national SEO and ecommerce SEO services will be a great fit, too.
Data-driven decision making
We pride ourselves on being analytical and making data-driven decisions. As we improve the search visibility of your business and increase website traffic, we will analyze critical metrics including bounce rate and behavioral flow, as well as “call to action” engagement, to make educated decisions on changes to “call to action” placement and lead generation techniques.